The food was the easy part. Getting found wasn’t.

How a Lake Como restaurant turned Google Maps into a steady stream of new covers, without spending a cent on ads.

Industry
Restaurant
Location
Como, Italy
Goal
Fill tables without ad spend
Timeline
6 weeks to #1
Olive & Ember
Meet the business

Olive & Ember

Como, ItalySince 2016

Olive & Ember is a family-run restaurant on the shore of Lake Como, the kind of place regulars love and newcomers struggle to find.

The food earned the reviews. But on Google Maps the chains and the delivery apps sat on top, and every empty table on a Friday was a guest who simply searched and never saw them.

The problem

Great food. Empty tables.

Someone nearby searches “best dinner near me.” Olive & Ember wasn’t in the top results. The chains were, and so were the delivery apps taking a cut of every order. The dining room lived and died on foot traffic and regulars, and slow nights had no backstop.

The approach

What Leapfy did

No access to their Google profile. No ad spend. Just the local engagement Google’s map pack rewards, pointed at the searches that fill tables.

restaurant near me
best dinner como#13
italian restaurant como#11
date night restaurant near me#8
brunch near me#16
MAPPED

Mapped the searches that fill tables

The queries a hungry local actually types: “restaurant near me,” “best dinner como,” “date night restaurant near me.”

restaurant near me
Searches+0
Profile views+0
Directions+0
No profile access
REAL SIGNALS

Built real, local engagement

Authentic local activity, the exact signals the map pack weighs, aimed at those keywords. No profile access, no paid ads, nothing that risks the listing.

#9rank
Rank
Customers+0
Reviews+0
COMPOUNDS

Let the flywheel run

Higher rank brought more diners. More diners brought more reviews. More reviews pushed the rank higher still.

The proof

Watch the map turn green.

Each pin is a spot on the Como map where someone searches. Red means buried, green means top three. This is the same geo-grid we track for every client.

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“restaurant near me”
Also ranking for
“best dinner como”#13#1
“italian restaurant como”#11#2
“date night restaurant near me”#8#1
“brunch near me”#16#2
“lakeside restaurant como”#12#3
Results

Six weeks, served.

The numbers behind Olive & Ember’s climb up the Como map pack.

Top 0
Rank for ‘restaurant near me’
+0%
More reservations
+0%
Profile interactions / mo
+0
Covers / weekend
“Friday nights book out now. People find us on Maps before they even know our name.”
Daniel Brooks
Daniel Brooks
Owner · Olive & Ember

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